Category: behavioural economics


Misbehaving Misbehaving
The Making of Behavioural Economics
Author: Richard H. Thaler
Publisher: Penguin Books Ltd
Format: Paperback
9780241951224, 0241951224
Psychology , Behavioural Economics , Behavioural Economics ,


Doughnut Economics Doughnut Economics
Seven Ways to Think Like a 21st-Century Economist
Author: Kate Raworth
Publisher: Cornerstone
Format: Paperback
9781847941398, 1847941397


Contagious Contagious
Why Things Catch on
Author: Jonah Berger
Publisher: SIMON and SCHUSTER
Format: Paperback
9781451686586, 1451686587
Behavioural Economics , Behavioural Economics , Sales & Marketing , Advertising , Market Research ,


The Upside of Irrationality The Upside of Irrationality
The Unexpected Benefits of Defying Logic at Work and Home
Author: Dr Dan Ariely
Publisher: Harper
Format: Paperback
9780062086440, 0062086448
Probability & Statistics


The Choice Factory The Choice Factory
25 behavioural biases that influence what we buy
Author: Richard Shotton
Publisher: Harriman House Publishing
Format: Paperback
9780857196095, 085719609X
Psychology , Behavioural Theory (Behaviourism) , Behavioural Economics , Behavioural Economics , Sales & Marketing , Advertising , Market Research ,


Scarcity Scarcity
The True Cost of Not Having Enough
Author: Sendhil Mullainathan
Publisher: Penguin Books Ltd
Format: Paperback
9780141049199, 0141049197
Poverty & Unemployment , Psychology , Economics , Economics , Behavioural Economics , Behavioural Economics , Popular Psychology ,


Contagious Contagious
Why Things Catch on
Author: Jonah Berger
Publisher: SIMON and SCHUSTER
Format: Hardback
9781451686579, 1451686579
Market Research


The Curse of Bigness The Curse of Bigness
Antitrust in the New Gilded Age
Author: Tim Wu
Publisher: Columbia Global Reports
Format: Paperback
9780999745465, 0999745468
Corporate Governance & Responsibilities


The Long Tail The Long Tail
Why the Future of Business Is Selling Less of More
Author: Chris Anderson
Publisher: Hachette Books
Format: Paperback
9781401309664, 1401309666
Economics , Economics , Behavioural Economics , Behavioural Economics , Market Research , Economic Geography ,


The Hour Between Dog and Wolf The Hour Between Dog and Wolf
Risk-Taking, Gut Feelings and the Biology of Boom and Bust
Author: John Coates
Publisher: HarperCollins Publishers
Format: Paperback
9780007413522, 0007413521
Economics , Economics , Behavioural Economics , Behavioural Economics , Market Research ,


Misbehaving Misbehaving
The Making of Behavioral Economics
Author: Richard H. Thaler
Publisher: WW Norton and Co
Format: Hardback
9780393080940, 0393080943
Sociology , Psychology , Economics , Economics , Behavioural Economics , Behavioural Economics , Economic History , Economic History , Market Research ,


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