behavioural economics


Little Things Big Returns Little Things Big Returns
How to Deliver Experiences That Matter Most to Your Customers
Author: Daryl Travis
Publisher: Brandtrust
Format: Paperback
9780989710350, 0989710351
Behavioural Economics , Behavioural Economics , Market Research ,


Do Good Do Good
Embracing Brand Citizenship to Fuel Both Purpose and Profit
Author: Anne Bahr Thompson
Publisher: Amacom
Format: Hardback
9780814438398, 0814438393
Behavioural Economics , Behavioural Economics , Environmental Economics , Environmental Economics , Finance & Accounting , Business Ethics , Management & Management Techniques , Sales & Marketing , Market Research ,


Summary of Invisible Influence Summary of Invisible Influence
By Jonah Berger Includes Analysis
Author: Instaread Summaries
Publisher: Instaread
Format: Paperback
9781683784449, 1683784448
Market Research


Behavioral Decision Theory Behavioral Decision Theory
Psychological and Mathematical Descriptions of Human Choice Behavior
Author: Kazuhisa Takemura
Publisher: Springer Verlag Japan
Format: Hardback
9784431545798, 4431545794
Sociology , Economics , Economics , Behavioural Economics , Behavioural Economics , Management Decision Making , Operational Research , Organizational Theory & Behaviour , Game Theory ,


Value Creation and the Internet of Things Value Creation and the Internet of Things
How the Behavior Economy will Shape the 4th Industrial Revolution
Author: Alexander Manu
Publisher: Taylor and Francis Ltd
Format: Hardback
9781472451811, 1472451813
Behavioural Economics , Behavioural Economics , Business & Management , Business Strategy , Sales & Marketing Management , Market Research ,


Misbehaving Misbehaving
The Making of Behavioural Economics
Author: Richard H. Thaler
Publisher: Penguin Books Ltd
Format: Hardback
9781846144035, 1846144035
Psychology , Economics , Economics , Behavioural Economics , Behavioural Economics ,


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